The Element is the point at which natural talent meets
personal passion. When people arrive at the Element, they feel most themselves
and most inspired and achieve at their highest levels. With a wry sense of
humor, Ken Robinson looks at the conditions that enable us to find ourselves in
the Element and those that stifle that possibility. Drawing on the stories of a
wide range of people, including Paul McCartney, Matt Groening, Richard Branson,
Arianna Huffington, and Bart Conner, he shows that age and occupation are no
barrier and that this is the essential strategy for transforming education,
business, and communities in the twenty-first century.
A breakthrough book about talent, passion, and achievement
from one of the world's leading thinkers on creativity and self-fulfillment.
From the Inside Flap
There is a paradox. As children, most of us think we are
highly creative; as adults many of us think we are not. What changes as
children grow up? Organizations across the globe are competing in a world that
is changing faster than ever. They say they need people who can think
creatively, who are flexible and quick to adapt. Too often they say they can't
find them. Why not? In this provocative and inspiring book,
Ken Robinson addresses three vital questions:
Ken Robinson addresses three vital questions:
•
Why is it essential to promote creativity?
Business leaders, politicians and educators emphasize the vital importance of
promoting creativity and innovation. Why does this matter so much?
•
What is the problem? Why do so many
people think they're not creative? Young children are buzzing with ideas. What
happens as we grow up and go through school to make us think we are not
creative?
•
What can be done about it? What is
creativity? What can companies; schools and organizations do to develop
creativity and innovation in a deliberate and systematic way?
In this extensively revised and updated version of his bestselling classic, Out of Our Minds, Ken Robinson offers a groundbreaking approach to understanding creativity in education and in business. He argues that people and organizations everywhere are dealing with problems that originate in schools and universities and that many people leave education with no idea at all of their real creative abilities. Out of Our Minds is a passionate and powerful call for radically different approaches to leadership, teaching and professional development to help us all to meet the extraordinary challenges of living and working in the 21st century.